Upsell Menu Items on your Digital Menu Display Boardīecause digital menu displays can rotate between different content slides, it’s easy to feature individual menu items and upsell them to customers.ĭedicating a slide to an item’s image, description and promotion allows customers to see it more clearly and can influence them to take advantage of an offer they may otherwise have missed. Read on to discover four key results of making use of digital menu displays. This gives you plenty of time to drive sales up through that extra coffee or dessert. Recent studies have found that simply having a digital display can increase the time customers spend in your restaurant by as much as 30%. When it comes to displaying your menu, TV is an excellent option because you not only get improved practical efficiency on a day-to-day basis but also improved marketing numbers for your business. Restaurant digital menu boards: The benefits They work well and do as advertised, but they can be costly.īut what if we were to tell you that you don’t even need specialized equipment to get started with transforming your restaurant menu displays? A regular flat-screen television is the perfect canvas for a digital restaurant menu board, and chances are you already have one on-site. There are specially-made digital display boards on the market. In addition, digital display boards can instantly change an aesthetic, so whether you want to maintain, update or experiment with your brand’s identity, display boards are a fast and inexpensive way to do so. They’re significantly more efficient, easier to manage and customize and more environmentally friendly in the long run. The bottom line is that menus are expensive to replace, which makes seasonal items and specials more of a hassle, and in turn, you end up with a menu that is less innovative and relevant.ĭigital restaurant display menus are quickly becoming the new normal. Printing new menus, as you may well know, isn’t the cheapest or most environmentally friendly option, either. These can be challenging to update without replacing completely, and that can require significant time investment. Discover The Real Value of Digital Menu Boards for Restaurants Today Why have digital menu displays in your restaurant?Ĭlassic menus, such as handheld menus and even backlit electronic menu boards, tend to be static. Understanding how and why digital displays work places your business in good stead to try new marketing techniques, giving you an advantage over your competition. What’s more, digital menu displays don’t have to be an expensive investment, and can be easily implemented using your existing TVs. The rise in popularity of digital menu signs for restaurants is backed by good reason too!ĭisplaying your restaurant menu on your TV is more efficient, engaging, and economical than sticking with a static display, and has the bonus of even helping you to grow your business. With this in mind, it isn’t surprising that a restaurant with TVs is more likely to adopt digital displays – today. As a diner, being able to clearly identify popular items, pricing, and specials is a definite plus. An up-to-date menu is a key part of the dining experience.
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